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Our Purpose
To sustainably end extra charges for plant milk at UK retailers.
Wondering what we mean by extra charges? Put simply, the majority of retailers charge consumers up to 50p for plant milk, on top of their hot drink cost. We're here to collaborate with industry and affect long-lasting change.
Get Involved
The most impactful way to help right now is to sign our petition, share our message and complete our survey!
Are you an experienced Barista who wants to see things change?
We want you! Get in touch below.
Our Campaign
The Case for Change
Our campaign is built around our purpose, presenting facts and statistics for everyone to digest and share.
See our perspective here.
Sustainable Solutions
We love coffee shops. A good campaign works with industry, not against it.
Whether a big brand or independent, let's find YOUR way to become free4dairyfree!
Get In Touch
Get in touch with F4DF to learn more about our work and how you can get involved.